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  1. Classroom Resources | Grades   9 – 12  |  Lesson Plan  |  Standard Lesson
    Persuading an Audience: Writing Effective Letters to the Editor
    Students use persuasive writing and an understanding of the characteristics of letters to the editor to compose effective letters to the editor on topics of interest to them.
  2. Classroom Resources | Grades   9 – 12  |  Lesson Plan  |  Standard Lesson
    Persuading Readers with Endorsement Letters
    Students explore the genre of commercial endorsements, establishing characteristics and requirements for the genre. Each student then composes an endorsement of a product, service, company, or industry.
  3. Classroom Resources | Grades   9 – 12  |  Lesson Plan  |  Standard Lesson
    Persuasive Techniques in Advertising
    Students will be introduced to persuasive techniques used in advertising, analyze advertising, and explore the concepts of demographics, marketing for a specific audience, and dynamic advertising.
  4. Classroom Resources | Grades   9 – 12  |  Lesson Plan  |  Standard Lesson
    Pictures Tell the Story: Improving Comprehension With Persepolis
    Students get the big picture of the Middle East when they read and analyze Marjane Satrapi's graphic novel Persepolis.
  5. Classroom Resources | Grades   3 – 12  |  Printout  |  Informational Sheet
    Podcasts: The Nuts and Bolts of Creating Podcasts
    Use this helpful tool to integrate podcasts into your classroom or to help your students create their own podcasts with audio and images.
  6. Classroom Resources | Grades   7 – 12  |  Calendar Activity  |  August 4
    President Barack Obama was born today in 1961.
    Students are introduced to a passage by President Barack Obama in his book Dreams from My Father and are encouraged to engage in an examination of the ways they are portrayed by the media.
  7. Classroom Resources | Grades   K – 12  |  Student Interactive  |  Writing & Publishing Prose
    Printing Press
    The interactive Printing Press is designed to assist students in creating newspapers, brochures, and flyers.
  8. Classroom Resources | Grades   6 – 12  |  Student Interactive  |  Writing & Publishing Prose
    Profile Publisher
    Students use the Profile Publisher to draft online social networking profiles, yearbook profiles, and newspaper or magazine profiles for themselves, other real or fictional characters.
  9. Classroom Resources | Grades   9 – 12  |  Lesson Plan  |  Standard Lesson
    Propaganda Techniques in Literature and Online Political Ads
    Students analyze propaganda techniques used in pieces of literature and political advertisements. They then look for propaganda in other media, such as print ads and commercials.
  10. Classroom Resources | Grades   5 – 12  |  Lesson Plan  |  Minilesson
    Reading Movies and TV: Learning the "Language" of Moving-Image Texts
    Introduce students to the idea that movies and TV have their own language and grammar, which gives them special ways of telling their stories.

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